2016 – ongoing
As the last step of a long history of naming its cars after famous winds, the Maserati of SUVs, Levante, was named after a warm, easterly wind that blows in the western Mediterranean Sea, southern France, down to the Strait of Gibraltar. It can reach gale force in every season and cause heavy swells on the Mediterranean. The name of the wind, in turn, comes from the Latin word “levare”, which means “to rise”: not surprisingly, the Middle French word "levant" refers to the direction where the sun rises in the morning. Equally powerful, majestic and overwhelming, the first-ever SUV of the Trident family was unveiled at the Geneva Motor Show in March 2016. With the Levante, Maserati expanded its model line-up and now has a range that covers the whole global luxury automotive market. However, a less known fun-fact is that, after World War I, in 1919, the Maserati brothers started to feel like their workshop in via de’ Pepoli was a little bit too small: that’s why on April 1, the brothers relocated to via Emilia Levante. This cherished memory mixed with the immortal concepts of sportiness and luxury, and took the form of an elegant, comfortable, high-performing sport luxury SUV.
Maserati Levante on the road - seaside background

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