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Clean Up Walk
The Maserati Family
united for the environment
The Maserati Family joined forces to clean up Modena, a city that has been the home of the brand for over 80 years. The occasion was the first edition of the Clean Up Walk, a solidarity walk during which abandoned waste was collected in the streets, squares and parks of the city.
In collaboration with the Hera Group in Bologna, the waste was collected, weighed and disposed of at the end of the day, with the possibility of differentiating and recycling what was found.
The activity is part of Maserati’s Corporate Social Responsibility plan, a program that for over a year has promoted initiatives in the company (and not only) with a positive impact on people and the environment, promoting the well-being of the Maserati Family and social diversity.
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