Following its premiere at the Geneva International Motor Show, Maserati proposes an exclusive programme at the world’s most important Design Week in Milan, where it is giving tribute to Italian ‘products of excellence’ which are available as a customization options on its new car ranges.
The “Maserati Crafting Italian Experiences” tour starts in the elegant Brera design district in the heart of the historic centre of Milan, a famous area dedicated to the arts and home of the Pinacoteca Art Gallery. In this exclusive setting, visitors can admire the displayed Levante ONE OF ONE customized by Allegra Antinori and previously exhibited at the Geneva Show. This special Levante, was configured in a genuine joint creation process by Ms. Antinori with the help of the Centro Stile Maserati. In this first customization project, every detail defined by Ms. Antinori is closely linked to a facet of her personality: from the distinctive tri-coat green colour inspired by the Tuscan hills to the interior with its unique "Pieno Fiore" leather seats. Coloured with aniline and oils, the seats do not have a surface finish but are embellished with classical 3D-effect button-tufted embroidery.
This technique guarantees exceptional colour depth and a velvety smooth texture which, like a fine wine, will improve with age. A real work of art, finished with unique and exclusive materials.