2020年6月15日

SparkTheNext: Maserati Ghibli Hybrid to be unveiled on 16 July 2020

网站隐私政策

Maserati S.p.A.，注册办公所在地为意大利 Viale Ciro Menotti 322, 41100 MODENA（“Maserati”），致力于保护网站 www.maserati.com, www.maseratistore.com（统称为“网站”）用户的在线隐私。因此，特制定本隐私政策，以使您了解在您使用本网站时玛莎拉蒂有关您隐私以及您个人信息被如何处理的政策。此隐私政策还将为您提供信息，以便您在适当的情况下，能够以明确和知情的方式同意对您的个人数据进行处理。

一般而言，在使用玛莎拉蒂的服务（“服务”）（详见下文第 3 节的定义）的情况下，您通过网站提供给玛莎拉蒂或由玛莎拉蒂以其他方式通过网站收集的任何信息将由玛莎拉蒂以合法、公平和透明的方式予以处理。为此，并如下面所进一步描述，玛莎拉蒂将有关监管个人数据处理的国际公认的准则纳入考虑之中，如目的限制、存储限制、数据最小化、数据质量和保密性。

数据控制方和数据保护官
处理的个人数据
1. 姓名、联系详细信息以及其它个人数据
2. 工作申请
3. 特殊类别的个人数据
4. 其他人员的个人数据
5. 浏览数据
6. Cookie
处理目的
处理的依据以及强制或自愿性质的处理
个人数据接收人
个人数据的转移
个人数据的保留
数据当事人的权利
修订

数据控制方和数据保护官

玛莎拉蒂，如本隐私政策页首所注明，是通过本网站执行的所有个人数据处理方面的数据控制方。

若要与玛莎拉蒂的数据保护官取得联系，请联系：dpo@maserati.com。
处理的个人数据

在您使用本网站时，玛莎拉蒂将收集和处理关于您（作为个人）的信息，以便通过此信息本身或与已收集的其他信息相结合来识别您。如果您选择向玛莎拉蒂提供的话，玛莎拉蒂可能还能以这种相同的方式收集和处理有关其他人的信息。

这种信息可能被归类为“个人数据” ，而且在您选择提供此信息时（例如，在您订阅时事通讯或申请试驾，为了获得玛莎拉蒂的服务时），或仅通过分析您在网站上的行为，而可能被玛莎拉蒂收集。

可由玛莎拉蒂通过本网站处理的个人数据如下：

姓名、联系详细信息以及其它个人数据

在本网站的各章节中 - 特别是包括在您决定在网站上建立账户时 - 您会被要求提交信息，诸如您的姓名、电话/手机号码、电子邮件地址、出生日期、居住国和地址等。在订阅或注册接受服务时，您可能被要求提供首选付款模式等信息 - PayPal、银行转账或信用卡。

此外，在您参加可能在网站上提供的问卷调查和其他促销时，以及您通过在网站上提供的联系详细信息与玛莎拉蒂沟通时，玛莎拉蒂可能会收集您选择提供的其他信息。
工作申请

当在网站 http://careers.maserati.com 上注册申请玛莎拉蒂内的职位时（“招贤纳士”），您还会被要求提供各种类型的个人数据，包括专业/就业详细信息（例如，简历、求职信、专业资格、应聘人的期望和希望的工作场所、可以开始工作的日期、网址等）。您为该目的提供的个人数据将由玛莎拉蒂根据其中发布的隐私政策予以处理。
特殊类别的个人数据

网站的特定区域（如申请试驾的表格）包含自由文本字段，您可以在其中向玛莎拉蒂提供一些信息或需求，您可以利用它沟通个人数据。

由于这些字段完全自由，您可以利用它们（有意无意地）披露更敏感类别的个人数据，如透露您种族或民族、政治观点、宗教或哲学信仰或工会会员身份。您在这些字段中上传的内容还可能（有意无意地）包含与您有关的其他类型的敏感信息，诸如您的基因数据、生物识别数据或与您的健康、性生活或性取向有关的数据。

玛莎拉蒂要求您切勿在本网站上披露任何敏感个人数据，除非您认为这完全有必要。由于提供此种信息是完全可选的，如果您提供，请切记玛莎拉蒂需要您明确同意处理此种个人数据。尽管如此，如果您决定分享此种信息，玛莎拉蒂谨强调您务必要提供处理此种个人数据的明确同意，这一点非常重要。
其他人员的个人数据

如上一章节所述，本网站的特定区域含有自由文本字段，您可以在其中给玛莎拉蒂书写信息。这些信息可能（有意无意地）包含与其他人有关的个人数据。

在任何您决定分享与其他人有关的个人数据的情况下，您将被视为有关此种个人数据的独立数据控制方，而且必须承担全部固有的法律义务和责任。除其他方面之外，这意味着您必须保护玛莎拉蒂免受由您通过本网站提供其信息的第三方提起的、可能因这种个人数据处理而引起的任何投诉、索赔或损害赔偿要求。

由于玛莎拉蒂未直接从这些第三方收集（而是间接从您这里收集）此种信息，您在向玛莎拉蒂提供有关他们的任何信息之前，必须确保获得这些第三方的同意；如果未获得同意，则您必须确保有您可以依据其向玛莎拉蒂合法提供此信息的一些其他适当依据。
浏览数据

与互联网上任何网站的标准一样，本网站的运营涉及计算机系统和软件程序的使用，而它们作为其日常运营的一部分会收集有关网络用户的信息。尽管玛莎拉蒂并不收集此信息以与具体用户联系在一起，但仍有可能通过该信息或通过使用所收集的其他信息识别这些用户 - 因此，这种信息也必须被视为个人数据。

这种信息包括与您的操作系统和 IT 环境相关的多种参数，包括您的 IP 地址、位置（国家）、您计算机的域名、您在网站上申请的资源的 URI（统一资源标识符）地址、提出申请的时间、用于向服务器提交申请的方法、为响应申请而获得的文件的规模、表示服务器发送的应答状态的数字码（成功、错误，等等），诸如此类。

这些数据被用来汇编有关本网站使用的统计信息，以及确保其正确运营和识别网站的任何故障和/或滥用。出于最后这个目的，这些数据的留存时间不会超过 7 个工作日。
Cookie

有关 cookie 使用的相关信息可在的 Cookie 政策中获得。

处理目的

玛莎拉蒂有意为以下目的使用通过本网站收集的您的个人数据：

在您丢失或忘记您的任何玛莎拉蒂的注册服务的登录/密码详细信息时验证您的身份并协助您、通过保留注册的用户个人资料来查询您的购买历史、给您发送您作为服务而订阅的、仅包含信息类资料的玛莎拉蒂时事通讯、给您发送您明确要求的任何信息；最终确定您的采购订单并交付您可能在网站上购买的产品、让您申请试驾、您可能要求的报价或任何信息、查找您附近的经销商并提供您可能要求的任何其他服务（“服务提供”）；
用于未来的营销、促销和宣传目的，包括通过电子邮件、手机短信、利用电话、横幅广告即时通讯、通过运营商、传统邮件、通过玛莎拉蒂的官方或选定的第三方的社交媒体网页从事有关玛莎拉蒂的产品和服务的直接营销、市场调查和问卷调查（“营销”）；
用于未来的营销、促销和宣传目的，通过给您发送与您通过使用本网站已购买或申请的产品和服务类似的产品和服务有关的直接电子邮件营销通信（“软广告”）；
创建您作为网站用户的个人资料，通过使用个人资料创建 cookie 并通过收集和分析您选择的偏好以及您在网站上做出的选择，以及您在网站上的一般活动方面的信息。此种个人资料将被用于为您提供有关玛莎拉蒂认为您可能感兴趣的其他网站/服务的信息，以及为您显示可能与您以及您的兴趣相关的信息和广告。此处理过程中涉及的所有算法将定期进行测试，以确保处理的公平性和偏差控制（“概况分析”）；
为遵守玛莎拉蒂必须遵守的法律，对某些种类的个人数据进行的收集和/或进一步处理（“合规”）；
预防和检测任何网站滥用，或通过网站执行的任何欺诈活动（“滥用/欺诈”）。

处理的依据以及强制或自愿性质的处理

玛莎拉蒂根据第 3 节中确认的目的处理您个人数据的法律依据如下：

提供服务：为这些目的处理数据是提供服务所必需的，因此也是执行与您签订的合同所必需的。您出于这些目的向玛莎拉蒂提供您的个人数据并非强制性要求；但是，如果您不提供，玛莎拉蒂将无法为您提供任何服务。
营销：为这些目的进行的数据处理是依据您的同意进行的。您同意玛莎拉蒂出于这些目的使用您的个人数据并非强制性要求，而且如果您选择不提供，您也不会承受任何后果（但您无法从玛莎拉蒂收到后续营销通信）。所提供的任何同意都可以在以后撤回（有关更多信息，请参见第 8 节）。
软广告：为此目的进行的处理依据是玛莎拉蒂根据您通过使用本网站已经购买的产品和服务，向您发送类似产品和服务的直接电子邮件营销通信。您可以通过在所有这些通信的底部提供的链接提出反对而阻止这些通信，而且如果您阻止，您也不会承受任何后果（但您无法从玛莎拉蒂收到后续通信）。
概况分析：为此目的进行的数据处理是基于通过从横幅广告 cookie 和/或利用具体复选框收集的您的同意进行的。您同意玛莎拉蒂出于此目的使用您的个人数据并非强制性要求，而且如果您选择不提供，您也不会承受任何后果（但您无法从有关您在本网站的用户体验的更理想个性化中获益）。所提供的任何同意都可以在以后撤回（有关更多信息，请参见第 8 节）。
合规：为此目的进行的处理为玛莎拉蒂遵守其法律义务所必需。当您向玛莎拉蒂提供任何个人数据时，玛莎拉蒂必须根据其适用的法律对其进行处理，包括保留和向官方当局报告您的个人数据，以遵守税务、海关或其它法律义务。
滥用/欺诈：为此目的收集的数据专用于预防和检测网站的欺诈活动或滥用（用于潜在的犯罪目的）。

个人数据接收人

您的个人数据可能会与下列个人/实体（简称“接收人”）共享：

就与服务提供有关的会计、行政管理、法律、税收、财务和讨债事务向玛莎拉蒂提供建议和咨询的人员、公司或专业公司，他们通常代表玛莎拉蒂以数据处理人的身份行事；
为提供服务聘请的实体（例如托管服务提供商或电子邮件平台提供商）；
授权执行技术维护（包括网络设备和电子通信网络的维护）的人员；
经玛莎拉蒂授权处理行与提供服务严格相关的活动所需个人数据的人员，他们已承诺履行保密义务或承担遵守适当保密法律义务（例如玛莎拉蒂的员工）；
出于内部管理目的（包括处理客户或员工的个人数据），玛莎拉蒂集团内的其它公司；以及
根据公共实体、机构或当局适用的法律或具有法律约束力的指令，可能向其披露您的个人数据的那些公共实体、机构或当局。

个人数据的转移

考虑到玛莎拉蒂的全球分布和业务运营，您的个人数据可能会被转移给位于几个不同国家的接收人。玛莎拉蒂采取适当的安全措施来确保这些个人数据传输的合法性和安全性，如依赖欧洲委员会的充分决定、欧洲委员会采纳的标准数据保护条款或现有情况下对于传输被视为充足的其它安全措施或条件。有关这方面的更多信息，可按以下地址向玛莎拉蒂发送书面申请索取：dpo@maserati.com。
个人数据的保留

为提供服务所处理的个人数据将由玛莎拉蒂在认为为实现此目的严格必需的时期内予以保留–在任何情况下，当为提供服务对这些个人数据进行处理时，玛莎拉蒂会在更长的一段时间内继续存储此个人数据，因为可能有必要保护玛莎拉蒂与提供这些服务相关的潜在责任相关的利益。

为营销和概况分析目的而处理的个人数据将由玛莎拉蒂保存，从您授予同意之时起至您撤回已授予的同意为止并在定期续期。一旦收回同意，个人数据将不再用于这些目的，尽管可能还由玛莎拉蒂保留，尤其是可能为保护玛莎拉蒂与此处理相关的潜在责任相关的利益所必需。

为软广告目的而处理的个人数据将被保存，期限至您利用在所有此种通信底部提供的链接提出反对为止。

为合规目的而处理的个人数据将由玛莎拉蒂保存，期限为具体法律义务或适用法律所要求的期限。

为防止滥用/欺诈所处理的个人数据将由玛莎拉蒂保存，期限为实现其收集目的严格所需的期限。
数据当事人的权利

根据条例规定，您作为数据当事人有权随时在玛莎拉蒂之前行使以下权利：

访问玛莎拉蒂正在处理的您的个人数据（和/或该个人数据的副本）以及有关您的个人数据处理的信息；
在个人数据可能错误或不完整的情况下，更正或更新由玛莎拉蒂处理的您的个人数据；
在您认为处理没必要或非法时，请求玛莎拉蒂删除所处理的您的个人数据；
当您认为所处理的个人数据不准确、没必要或非法处理，或者您已反对处理时，请求限制对您的个人数据的处理；
行使您的可移植权利：以结构化、通用和机器可读取格式获取您向玛莎拉蒂所提供个人数据的副本的权利，以及将该个人数据传输给其它数据管理方的权利；
基于与您的特定情况相关的相关理由，您认为必须阻止玛莎拉蒂处理您的个人数据，拒绝处理您的个人数据；或者
撤回您的（为了营销和概况分析目的）处理同意。

请注意，在适用时通过访问您可能在网站上建立的用户档案，可随时更改您提供给玛莎拉蒂的大部分个人数据，包括您的电子邮件地址偏好。

在要求提供服务时，您可能已选择了您希望开展营销活动的通信方式（即，传真、电话、手机短信、电子邮件、社交媒体）。在适用时通过您用户档案中的不同通信方式，取消相关选项的选择，您可以撤回用于营销目的的同意。您还可以通过电子邮件撤回用于营销目的的同意，或通过选择在收到的每封电子邮件信息底部包含的适当链接来反对软广告。同样原则适用于您作为服务收到的玛莎拉蒂时事通讯。

可按照第 2.f 节所述随时撤回通过 cookie 提供的用于概况分析目的的同意，或者，如果通过复选框，可随时更改您可能在网站上创建的用户档案的偏好来撤回。

除了上述方式外，您随时可以按以上所述行使您的权利，可通过以下地址给玛莎拉蒂发送申请：privacy@maserati.com。

在任何情况下，请注意，作为数据当事人，如果您认为通过本网站执行的对您个人数据的处理不合法，您都有权为保护个人数据而向监管主管部门投诉。

修订

本隐私政策于 2018 年 4 月 16 日生效。玛莎拉蒂保留部分或全部修改本隐私政策或仅更新其内容的权利，例如因适用法律的变更。玛莎拉蒂在采用这些更改后将尽快通知您，而且这些更改一经在网站上发布，即对您产生约束力。因此，玛莎拉蒂邀请您定期访问此隐私政策，以便您熟悉该隐私政策的最新更新版本，从而保持不断了解玛莎拉蒂收集和使用个人数据的方式。

Website Privacy Policy

Maserati S.p.A., with registered offices at Viale Ciro Menotti 322, 41100 MODENA, Italy (“Maserati”), is committed to protecting the online privacy of the users of the websites www.maserati.com, www.maseratistore.com (collectively the “Website”). As such, this Privacy Policy has been written in order to allow you to understand Maserati’s policy regarding your privacy, as well as how your personal information will be handled when using the Website. This Privacy Policy will also provide you with information so that you are able to consent to the processing of your personal data in an explicit and informed manner, where appropriate.

In general, any information and data which you provide to Maserati over the Website, or which is otherwise gathered via the Website by Maserati, in the context of the use of Maserati’s services (“Services”) as better defined in the Section 3 below, will be processed by Maserati in a lawful, fair and transparent manner. To this end, and as further described below, Maserati takes into consideration internationally recognised principles governing the processing of personal data, such as purpose limitation, storage limitation, data minimisation, data quality and confidentiality.

CONTENTS

Data controller and Data Protection Officer
Personal Data processed
1. Name, contact details and other Personal Data
2. Job applications
3. Special categories of Personal Data
4. Other persons’ Personal Data
5. Browsing data
6. Cookies
Purposes of processing
Grounds for processing and mandatory or discretionary nature of processing
Recipients of Personal Data
Transfer of Personal Data
Retention of Personal Data
Data subjects’ rights
Amendments

Data controller and Data Protection Officer

Maserati, as identified at the top of this Privacy Policy, is the data controller regarding all personal data processing carried out through the Website.

To get in touch with Maserati’s Data Protection Officer, please contact: dpo@maserati.com.
Personal Data processed

When you use the Website, Maserati will collect and process information regarding you (as an individual) which allows you to be identified either by itself, or together with other information which has been collected. Maserati may also be able to collect and process information regarding other persons in this same manner, if you choose to provide it to Maserati.

This information may be classified as “Personal Data” and can be collected by Maserati both when you choose to provide it (e.g., when you subscribe to the newsletter or request a test drive, in order to receive Maserati’s Services) or simply by analysing your behaviour on the Website.

Personal Data which can be processed by Maserati through the Website are as follows:

Name, contact details and other Personal Data

In various sections of the Website – including, in particular, if you decide to create an account on the Website – you will be asked to submit information such as your name, phone / mobile numbers, e-mail address, date of birth, country of residence and address etc. When subscribing or signing up to receive Services, you might be asked to provide information as to your preferred mode of payment – PayPal, bank transfer or credit card.

In addition, whenever you participate in surveys and other promotions which may be available on the Website, as well as whenever you communicate with Maserati through the contact details provided in the Website or with Customer Service, Maserati may collect additional information which you choose to provide.
Job applications

When registering to apply for a position within Maserati on the Website http://careers.maserati.com (“Careers”), you will also be asked to provide various types of Personal Data, including professional/employment details (e.g., resume, cover letter, professional qualifications, candidate’s expectations and wished workplace, availability to start, URLs, etc.).The Personal Data that you will provide for that purpose will be processed by Maserati pursuant to the Privacy Policy published therein.
Special categories of Personal Data

Certain areas of the Website (such as the form to request a test drive) include free text fields where you can provide Maserati with some information or needs, which you may use to communicate Personal Data.

Where these fields are completely free, you may use them to disclose (inadvertently or not) more sensitive categories of Personal Data, such as data revealing your racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership. The content you upload in these fields may also (inadvertently or not) include other types of sensitive information relating to you, such as your genetic data, biometric data or data concerning your health, sex life or sexual orientation.

Maserati asks that you do not disclose any sensitive Personal Data on the Website, unless you consider this to be strictly necessary. As it is totally optional to provide this information, if you do, please mind that Maserati needs your explicit consent to process on sort of Personal Data. Maserati would stress the importance of providing your explicit consent to process this sort of Personal Data if you decide, nonetheless, to share it.
Other persons’ Personal Data

As mentioned in the previous section, certain areas of the Website include free text fields where you can write messages to Maserati. These messages may (inadvertently or not) include Personal Data related to other persons.

In any situation where you decide to share Personal Data related to other persons, you will be considered as an independent data controller regarding that Personal Data and must assume all inherent legal obligations and responsibilities. This means, among other things, that you must fully indemnify Maserati against any complaints, claims or demands for compensation for damages which may arise from the processing of this Personal Data, brought by the third parties whose information you provide through the Website.

As Maserati does not collect this information directly from these third parties (but rather collects them, indirectly, from you), you must make sure that you have these third parties’ consent before providing any information regarding them to Maserati; if not, then you must make sure there is some other appropriate grounds on which you can rely to lawfully give Maserati this information.
Browsing data

The Website’s operation, as is standard with any websites on the Internet, involves the use of computer systems and software procedures, which collect information about the Website’s users as part of their routine operation. While Maserati does not collect this information in order to link it to specific users, it is still possible to identify those users either directly via that information, or by using other information collected – as such, this information must also be considered Personal Data.

This information includes several parameters related to your operating system and IT environment, including your IP address, location (country), the domain names of your computer, the URI (Uniform Resource Identifier) addresses of resources you request on the Website, the time of requests made, the method used to submit requests to the server, the dimensions of the file obtained in response to a request, the numerical code indicating the status of the response sent by the server (successful, error, etc.), and so on.

These data are used to compile statistical information on the use of the Website, as well as to ensure its correct operation and identify any faults and/or abuse of the Website. Save from this last purpose, these data do not persist for more than 7 working days.
Cookies

Relevant information on the use of cookies are available in the Cookie Policy.

Purposes of processing

Maserati intends to use your Personal Data, collected through the Website, for the following purposes:

To verify your identity and assist you, in case you lose or forget your login / password details for any of Maserati’s registration services, to allow you to consult your purchase history, by maintaining a registered user profile, to send you Maserati newsletter you subscribed for as a service and which contains only informative material, to send you any information you explicitly requested; to finalise your purchase order and deliver the products you may buy on the Website, to allow you to request a test drive, a price quote or any info you may ask for, to find the dealer next to you and to provide any other Services which you may request (“Service Provision”);
For future marketing, promotional and publicity purposes, including to carry out direct marketing, market research and surveys, via e-mail, SMS, over the phone, banners instant messaging, through an operator, traditional mail, through Maserati’s official social media pages, regarding Maserati‘s products and services, as well as those of selected third parties (“Marketing”);
For future marketing, promotional and publicity purposes, by sending you direct e-mail marketing communication regarding products and services similar to those you have purchased or requested through the use of the Website (“Soft Spam”);
To create a profile of you as a Website user, through the use of profiling cookies and by collecting and analysing information on the preferences you select and choices you make in the Website, as well as your general activities on the Website. This profile will be used to give you information about other websites / services which Maserati believes you may be interested in, and to show you information and advertisements which may be relevant to you and your interests. All algorithms involved in this processing are regularly tested, to ensure the processing’s fairness and control for bias (“Profiling”);
For compliance with laws which impose upon Maserati the collection and/or further processing of certain kinds of Personal Data (“Compliance”);
To prevent and detect any misuse of the Website, or any fraudulent activities carried out through the Website (“Misuse/Fraud”).

Grounds for processing and mandatory / discretionary nature of processing

Maserati’s legal bases for processing your Personal Data, according to the purposes identified in Section 3, are as follows:

Service Provision: processing for these purposes is necessary to provide the Services and, therefore, is necessary for the performance of a contract with you. It is not mandatory for you to give Maserati your Personal Data for these purposes; however, if you do not, Maserati will not be able to provide any Services to you.
Marketing: processing for these purposes is based on your consent. It is not mandatory for you to give consent to Maserati for use of your Personal Data for these purposes, and you will suffer no consequence if you choose not to give it (aside from not being able to receive further marketing communications from Maserati). Any consent given may also be withdrawn at a later stage (please see Section 8 for more information).
Soft Spam: processing for this purpose is based on the interest of Maserati of sending you direct e-mail marketing communication regarding products and services similar to those you have purchased through the use of the Website. You can block these communications, and you will suffer no consequence if you do so (aside from not being able to receive further communications from the Maserati), by opposing through the link provided at the bottom of all such communications.
Profiling: processing for this purpose is based on your consent collected by means of the banner cookie and/or with a specific tickbox. It is not mandatory for you to give consent to Maserati for use of your Personal Data for this purpose, and you will suffer no consequence if you choose not to (aside from not being able to benefit from greater personalisation of your user experience regarding the Website). Any consent given may also be withdrawn at a later stage (please see Section 8 for more information).
Compliance: processing for this purpose is necessary for Maserati to comply with its legal obligations. When you provide any Personal Data to Maserati, Maserati must process it in accordance with the laws applicable to it, which may include retaining and reporting your Personal Data to official authorities for compliance with tax, customs or other legal obligations.
Misuse/Fraud: Information collected for this purpose is used exclusively to prevent and detect fraudulent activities or misuse of the Website (for potentially criminal purposes).

5. Recipients of Personal Data

Your Personal Data may be shared with the following list of persons / entities (“Recipients”):

Persons, companies or professional firms providing Maserati with advice and consultancy regarding accounting, administrative, legal, tax, financial and debt collection matters related to the provision of the Services and which act typically as data processors on behalf of Maserati;
Entities engaged in order to provide the Services (e.g., hosting providers or e-mail platform providers);
Persons authorised to perform technical maintenance (including maintenance of network equipment and electronic communications networks);
Persons authorised by Maserati to process Personal Data needed to carry out activities strictly related to the provision of the Services, who have undertaken an obligation of confidentiality or are subject to an appropriate legal obligation of confidentiality (e.g., employees of Maserati);
Other companies within the Maserati Group for internal administrative purposes, including the processing of clients' or employees' Personal Data; and
Public entities, bodies or authorities to whom your Personal Data may be disclosed, in accordance with the applicable law or binding orders of those entities, bodies or authorities;

Transfer of Personal Data

Considering Maserati’s worldwide presence and business operations, your Personal Data may be transferred to Recipients located in several different countries. Maserati implements appropriate safeguards to ensure the lawfulness and security of these Personal Data transfers, such as by relying on adequacy decisions from the European Commission, standard data protection clauses adopted by the European Commission, or other safeguards or conditions considered adequate to the transfer at hand. More information about it are available sending a written request to Maserati at the following address: dpo@maserati.com.
Retention of Personal Data

Personal Data processed for Service Provision will be kept by Maserati for the period deemed strictly necessary to fulfil such purposes – in any case, as these Personal Data are processed for the provision of the Services, Maserati may continue to store this Personal Data for a longer period, as may be necessary to protect Maserati’s interests related to potential liability related to the provision of the Services.

Personal Data processed for Marketing and Profiling will be kept by Maserati from the moment you give consent until the moment you withdraw the consent given and renewed at fixed intervals. Once consent is withdrawn, Personal Data will no longer be used for these purposes, although it may still be kept by Maserati, in particular as may be necessary to protect Maserati’s interests related to potential liability related to this processing.

Personal Data processed for Soft Spam will be kept until you object to such processing by means of the link provided at the bottom of all such communications.

Personal Data processed for Compliance will be kept by Maserati for the period required by the specific legal obligation or by the applicable law.

Personal Data processed for preventing Misuse/Fraud will be kept by Maserati for as long as deemed strictly necessary to fulfil the purposes for which it was collected.
Data subjects’ rights

Under the Regulation, you, as a data subject, are entitled to exercise the following rights before Maserati, at any time:

Access your Personal Data being processed by Maserati (and/or a copy of that Personal Data), as well as information on the processing of your Personal Data;
Correct or update your Personal Data processed by Maserati, where it may be inaccurate or incomplete;
Request erasure of your Personal Data being processed by Maserati, where you feel that the processing is unnecessary or otherwise unlawful;
Request the restriction of the processing of your Personal Data, where you feel that the Personal Data processed is inaccurate, unnecessary or unlawfully processed, or where you have objected to the processing;
Exercise your right to portability: the right to obtain a copy of your Personal Data provided to Maserati, in a structured, commonly used and machine-readable format, as well as the transmission of that Personal Data to another data controller;
Object to the processing of your Personal Data, based on relevant grounds related to your particular situation, which you believe must prevent Maserati from processing your Personal Data; or
Withdraw your consent to processing (for Marketing and Profiling).

Please note that most of the Personal Data you provide to Maserati can be changed at any time, including your e-mail preferences, by accessing, where applicable, the user profile you can create on the Website.

When requesting for the Services, you may have selected the means of communication through whom you desired the Marketing to be carried out (i.e. fax, phone, SMS, email, mail, social media). You may withdraw the consents for the Marketing through the different means of communication from the user profile, where applicable, by de-selecting the relevant options. You can also withdraw consent for Marketing via e-mail or object to Soft Spam by selecting the appropriate link included at the bottom of every e-mail message received. The same applies to the Maserati newsletter you receive as a Service.

Consent for Profiling via cookies may be withdrawn as described in Section 2.f or, if via tick box, by changing, at any time, the preferences of the user profile you can create on the Website.

Aside from the above means, you can always exercise your rights described above by sending a written request to Maserati at the following address: privacy@maserati.com.

In any case, please note that, as a data subject, you are entitled to file a complaint with the competent supervisory authorities for the protection of Personal Data, if you believe that the processing of your Personal Data carried out through the Website is unlawful.

Amendments

This Privacy Policy entered into force on 16/04/18. Maserati reserves the right to partly or fully amend this Privacy Policy, or simply to update its content, e.g., as a result of changes in applicable law. Maserati will inform you of such changes as soon as they are introduced, and they will be binding as soon as they are published on the Website. Maserati therefore invites you to regularly visit this Privacy Policy in order to acquaint yourself with the latest, updated version of the Privacy Policy, so that you may remain constantly informed on how Maserati collects and uses Personal Data.