SPECTACULAR BACKDROP FOR THREE UNIQUE MASERATI MASTERPIECES
2019 is a landmark year for Maserati as it marks a double anniversary: the 105th anniversary of the legendary brand and its 15-year-journey in China. For 105 years, the iconic Italian luxury vehicle brand has been crafting driving experiences that combine performance, comfort, style, refinement, and enjoyment of life. To celebrate the double anniversary, Maserati designed 4 exclusive routes that matched China’s striking natural landscapes and unique culture with the distinct Italian flair and elegance of the Maserati brand. The participants crossed the peaks and rivers of the Yangtze River area, visited cultural sites to discover ancient wisdom, followed the historic Silk Road to learn about its significance in linking cultures of the East and West, and traversed the vast and breath-taking mountain landscapes of Western China.
The Grand Tour was led by Maserati’s 2019 model range, with the Quattroporte, Levante and Ghibli each revealing their unique characteristics along the way. The modern and dynamic design of the Maserati Ghibli, with its elegant styling and streamlines, was in fine contrast with the exquisite and skillfully constructed architecture in Eastern China and Pingyao Ancient City. The Maserati SUVs, the Levante, Levante Trofeo and GTS, conquered the challenging terrains of the Gobi desert on the ancient Silk Road and surmounted the mountains and glaciers from Dunhuang to Chengdu. Whether set against rivers, mountains, highlands or ancient temples, the iconic Maserati Quattroporte exuded charm and timeless sophistication in every location and from every angle with comfort and grace.