Calum Smeaton

Smeaton’s company measures the effectiveness of TV advertising for more than 700 brands. Smeaton, 49, founded the Edinburgh-based business in 2012 after working in data analytics.

See Also
Jon Simon and Tristan Hogg
Gordon Sanghera
Rhian Stephenson
Karol Sikora and Mike Moran
Nikolay Storonsky and Vlad Yatsenko
David Stevens
Anil Stocker
Neil Stephenson
Alex Solomou
Emily Shenton and Dan Snell
Peter Saunders & Ian Tansley
Mandeep Singh and Alex Loizou
Helen Tse and Lisa Tse
Richard Theo and Michelle Pearce
Nigel Toon and Simon Knowles
Stephen Upstone and Marco van de Bergh
Sanjay Vadera
Pip Wilson and Kate Daly
Simon Wear
Ian Wilson
Gavin Wheeldon
Robin Williams
Azmat Yusuf
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